Pantone has announced that Living Coral is the 2019 color of the year.

潘通（一家专门开发和研究色彩的权威机构）宣布，珊瑚红是2019年的年度颜色。

The color authority has bestowed the honorable title on a special hue every December for the past 20 years, taking into account fashion, decorating, design and cultural trends, as well as “how colors can embody our collective experience and reflect what is taking place in our global culture at a moment in time,” according to press release from Pantone.

据潘通的新闻公告所示，该颜色权威机构在过去的20年里，每年12月都会考虑时尚、装饰、设计和文化趋势以及“颜色如何体现我们的共同经历，反映全球文化某一时刻所发生的一切”，从而授予一种特殊色调这一光荣称号。

This year's color, Living Coral, is an animating shade of orange with a golden undertone, which reflects the warmth, nourishment, and shelter of coral reefs to sea life.

今年的年度颜色珊瑚红是一种橙色中蕴含金色底色的活泼色调，它体现了珊瑚礁的温暖和营养，也是珊瑚礁躲避海洋生物的保护色。

Pantone notes that this year's selection symbolizes an “innate need for optimism and joyful pursuits” and “authentic and immersive experiences that enable connection and intimacy” — the latter carrying poignancy in a cultural landscape that is increasingly dominated by digital technology and social media.

潘通表示，今年选择的年度颜色象征着“人们内心对乐观主义和快乐追求的渴望”以及“能够建立联系和亲密感的真实的沉浸式体验”，然而，后者日益被数字技术和社交媒体所支配，这也反映了人文景观的辛酸。

“Color is a language and color is inextricably linked to the culture,” Laurie Pressman, vice president of the Pantone Color Institute said.

“颜色是一种语言，而且它与文化紧密联系在一起，”潘通颜色研究所副所长劳丽·普莱斯曼说道。

The spirited shade of Living Coral has popped up everywhere from fashion runway shows to warm beauty looks, progressively on social media influencer posts and in consumer packaging.

生机勃勃的珊瑚红色调突然出现在各地的时装秀上，而且也逐步出现在网红分享的温暖漂亮的妆容中以及各种消费品的包装上。

Living Coral also speaks to the urgency of respecting and preserving nature and natural resources. Coral reefs are an important part of the global environment, both protecting and nurturing marine ecosystems and helping with water filtration and marine life reproduction.

珊瑚红还反映了尊重并保护自然及自然资源的紧迫性。珊瑚礁是全球环境中重要的一部分，它不仅能保护并滋养海洋生态系统，还有助于滤水和海洋生物的繁殖。

With critical issues with climate change and other environmental threats taking center stage in recent months, this color and its connection to nature feels especially relevant, especially when you consider that some species of coral are listed as “threatened” under the Endangered Species Act.

近几个月来，随着气候变化等关键问题和其他环境威胁成为人们关注的焦点，特别是，当你考虑到部分珊瑚物种“可能会”成为濒危物种的时候，这种颜色以及其与自然的关联使人觉得它更有意义。

（翻译：Dlacus）