The Consumers’ Day, also called International Day for Protecting Consumers’ Rights, is held on 15th March every year. The consumers’ day aims to protect the customers’ right and enhance the customers’ cooperation and communication among nations. The former United States President John Kennedy was the first one to put forward the consumer’s day. He said that the consumers’ have four basic rights, which are the right to have the security of commodity, the right to know the precise detail of commodity, the right to choose goods freely and the right to express personal objection.
消费者日又称之为国际消费者权益日，定在每年的3月15日。消费者日是为了保护消费者日而设立的，目的是为了提升各国消费者之间的合作和交流。美国前总统约.翰肯尼迪是首个提出消费者有四项基本权利的人：这四项基本权利是有权获得商品的安全保障;有权获得正确的商品资料;有权自由决定对商品的选择;有权提出消费意见。

In China, we usually hold an evening party to let the people know about their rights. On that special night, the CCTV will expose the fake goods in the markets and the special guests will be invited to come to the show to tell about the inside stories of producing fake products. These kinds of programs will cause heated debate in the society. The consumers will pay more attention to their rights. Here are some useful tips for how to protect your rights.
在中国，我们通常会举办3.15晚会。在这个特别的晚上，中央电视台会曝光那些市场上的假冒伪劣产品，并邀请特别嘉宾告诉观众生产假货的内幕。这类的节目通常会在社会中引起广泛的讨论。消费者会更注重保护她们的权益。以下是一些保护个人权益的建议：

Always buy goods from the regular stores, don’t fall for small advantages. Why people buy the fake goods? Generally speaking, the fake one is much cheaper than the real one. Check the commodity before you pay for it. Pay attention to the production date and the storing way. Remember to get the receipt. If something is wrong with the product, you can have your money back with it.
永远在正规的商店买东西，不要贪小便宜。为什么人们会买到假冒伪劣产品呢？通常来说，假冒伪劣产品会比真货便宜很多。在付款之前检查商品。注意生产日期和储存方式。记得开发票。如果日后出了问题，可以用发票办理退款。

I think every consumer should know their rights and protect their rights. It’s our responsibilities to make this market become better and healthier.
我认为每个消费者都应该知道并保护好自己的权益。构建更好更健康的市场是我们每个人的责任。