That if your vocabulary is limited your chances of success are limited.

That one of the easiest and quickest ways to get ahead is by consciously building up your knowledge of words.

The the vocabulary of the average person almost stops growing by the middle twenties. And that from then on it is necessary to have an intelligent plan if progress is to be made. No haphazard hit-or-miss methods will do.

The study of words is not merely something that has to do with literature. Words are your tools of thought. You can't even think at all without them. Try it. If you are planning to go downtown thin afternoon you will find that you are saying to yourself, "I think i will go downtown this afternoon." You can't make such a simple decision as this without using words.

Without words you could make no decisions and from no judgements whatsoever. A pianist may have the most beautiful tunes in his head, but if he had only five keys on his piano he would never get more than a fraction of these tunes out.

The study of words is not only to improve the processes of your mind. It will give you assurance; build your self-confidence; lend color to your personality; increase your popularity. Your words are your personality. Your vocabulary is you. And your words are all that we, your friends, have to know and judge you by. You have no other medium for telling us your thoughts-for convincing us, persuading us, giving us orders.